More ads coming to Facebook
Filed under: Investing
The new test service is said to include limits so that a member's News Feed isn't filled with "too many" advertisements. But the question is, who decides how many ads is "too many"? It is not likely to be the users.
Some advertisers, such as General Motors Co., have yanked their Facebook ads because they have had trouble measuring whether the ads led to sales. Facebook has been making a push to convince the world's biggest brands that Facebook ads can indeed work. Facebook and GM are in talks to bring the automaker back into the fold, and Wal-Mart Stores Inc. has said it will be increasing its Facebook ad budget this year.
Here's hoping Facebook does not come to resemble the hood of a NASCAR racing vehicle.
This article originally appeared on Dailyfinance.com.