Music moguls are hailing a 'New British Invasion' of the American music scene as British music secured its largest portion of the US albums market for almost a decade in 2012.

Almost 14 per cent of albums sold in America last year were by British artists and four of the five best selling albums of 2012 were by UK acts.


The figure comes courtesy of the BPI (British Phonographic Industry) who started logging album sales in 2003.

Geoff Taylor, the chief executive of the BPI, the body which represents UK record labels said: "British labels are discovering unique talent and using social media to help build fan-bases right around the world, in particular in the US, where fans have such an affinity for British music."

The meteoric rise of artists like Adele have contributed to the craze for British singers across the pond. Adele's album 21 sold 4.4 millions in America - more than 10 million worldwide - and was the best-selling album of 2012 and made her the first everartist to top the album chart consecutive years with the same release.

Adele was a big winner at the Grammy Awards in Los Angeles last year, winning six prizes including record, song and album of the year and her sultry James Bond theme Skyfall has earned her a coveted oscar nomination.

Adele isn't the only one making waves in America, she's joined by a host of UK talent including Ed Sheeran, Ellie Goulding, and Mumford and Sons. The 2013 Grammys will take place on the 13th February and both Sheeran and Mumford and Sons have been nominated for awards.

The Saturday's singer Rochelle Humes told BBC Newsbeat: "When you turn on the TV and One Direction, The Wanted are on it and Adele is everywhere - its like, 'wow'. They really do embrace it."

British boy band One Direction, who performed a sell-out gig complete with screaming fans in Madison Square Gardens last December, are also getting a lot of stateside attention. Both of their albums finished 2012 in the top five in the best selling album lists along with Mumford and Sons Babel.

The british spike in US album sales is paving the way for other UK artists who have enjoyed a successful year in 2012 to break into America like Alex Clare, Tinie Tempah and Lianne Le Havas.