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The UK's top spot for identity fraud has been revealed as East Ham in London, with about seven times more attempts than the national average.

Outside London, Altrincham in Cheshire is the UK's worst location for identity fraud, with 13 fraud attempts for every 10,000 adults, more than three times the national average.


London as a whole experienced 11 attempts for every 10,000 adults, although East Ham saw 27 attempts for every 10,000 adults in 2012, figures from credit-checking group Experian showed. Other hotspots for identity fraud include London commuter towns Hatfield, Dartford and Camberley.

Experian said identity fraud was highest in inner-city, mixed neighbourhoods with low to middle incomes.
But it added victims are also being targeted in more affluent towns near the UK's major cities - typically younger couples living in new homes, with average incomes and a high demand for credit.

Other identity fraud hotspots include Birmingham, Manchester, Stretford in Manchester, St Albans in Hertfordshire, Sutton Coldfield in Birmingham and Slough.

Within London, identity fraud was also prevalent in Romford, Bexleyheath, Woolwich, Cheapside, Stratford, Ilford, Walthamstow, Lewisham, Enfield.

Nick Mothershaw, UK and Ireland director of identity and fraud at Experian, said: "It comes as no surprise that the capital remains a target for third-party fraudsters - particularly around densely populated inner-city boroughs where identities are easier to steal.

"However, fraudsters are clearly attracted to rich pickings in more affluent areas, where access to an identity might be harder to obtain but the prize makes it worth the extra effort.

"Clearly, identity theft is not just confined to inner-city areas but is a UK-wide problem and a symptom of tougher economic times, highlighting the need for people everywhere to be increasingly vigilant."


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